How to Optimize AdSense Revenue in WordPress

How to Optimize AdSense Revenue in WordPress

 Wordpress optimization

Are you looking to increase your Google AdSense

Do you want to increase Google AdSense revenue? Recently, one of our users asked us to share some AdSense optimization tips for WordPress users.

How to Optimize AdSense Revenue in WordPress
How to Optimize AdSense Revenue in WordPress

 

In this article, we will share tips on how to increase your AdSense revenue, provide you with a list of some excellent WordPress themes optimized by AdSense, and share with you a list of plugins that can help you increase your AdSense revenue.

Sounds good? Let's get started.

sounds good? let's start.

Grow AdSense Revenue

What is AdSense and how it works? ( What is AdSense and How does it Work? )

Google AdSense is an advertising network run by Google that allows bloggers and website owners an opportunity to earn money by showing text, image, video, and other interactive advertisements on their websites. These ads are targeted by site content and audience.

Google AdSense is an advertising network operated by Google , which enables bloggers and website owners to display text, images, videos and other interactive advertisements on their websites to make money. These ads target the content and audience of the website.

AdSense ads are cost-per-click (CPC) meaning you get paid for every time an ad is clicked on your website. The amount you receive per click varies based on ad content and user's demographic.

AdSense ads are cost-per-click (CPC), which means you will get paid every time you click on an ad on your website. The amount of money per click depends on the content of the ad and the demographics of the user.

So you can receive 10 clicks on your ads where one click may be worth $6 while others are only work $0.20 each.

Therefore, you can get 10 clicks on the ad, of which one click is worth $6, and the other clicks are worth $0.20 each.

It all depends on your user demographic and site content. For example traffic from tier-1 countries (US, UK, Australia, and Canada) usually get a much higher CPC vs traffic from tier-3 countries.

It all depends on your user demographics and website content. For example, traffic from Tier 1 countries (the United States, the United Kingdom, Australia, and Canada) will generally get a higher CPC than traffic from Tier 3 countries.

Here are three factors that impact your overall AdSense revenue:

The following three factors will affect your overall AdSense revenue:

  • Ad Size

    Ad size
  • Ad Placement

    Ad placement
  • Quality of Traffic

    Traffic quality

Let's take a look at which AdSense size and placements perform the best.

Let’s see which AdSense size and placement performs best.

Best Adsense ad sizes and placements ( Best Adsense Ad Placement and Size )

Since we know that Adsense revenue depends on how your users interact with ads on your website, strategic placement of ads is crucial for increasing your Adsense revenue.

Since we know that the revenue of Adsense depends on the way your users interact with the ads on your website, the strategic location of ads is crucial to increase the revenue of Adsense.

In our experience, the AdSense sizes that work best are:

According to our experience, the most effective AdSense size is:

  • 336 x 280 (Large Rectangle)

    336 x 280 (large rectangle)
  • 300 x 250

    300 x 250
  • 728 x 90

    728 x 90
  • 160 x 600

    160 x 600

Notice that these are fairly large ads thus are more prominent by default. The areas where you would generally place them also have to be prominent.

Please note that these are fairly large ads, so they are more prominent by default. Usually the area where they are placed must also be prominent.

The ideal ad placements are your site header, above content, in-between content, and after post content.

The ideal ad placement is your website title, content above, between and after content.

Sidebar ads rarely have a good click through rate (CTR) thus we tend to avoid them altogether.

Sidebar ads rarely have good clickthrough rates (CTR), so we tend to avoid them altogether.

The general rule of thumb is that you should place at least one ad unit above the fold of your website. Above the fold is the area visible to users when they land on your website without scrolling.

The general rule of thumb is that you should place at least one ad unit above the site fold. Above the fold is the area visible when users enter your website without scrolling.

Placing ads above the fold

There are few AdSense placements that you absolutely want to avoid at all cost because it can result in your account getting terminated.

You are definitely not willing to avoid any AdSense placements, as this may result in the termination of your account.

Floating Scrolling Ads – Some publishers use floating sidebar widgets or floating footer bars to display ads that scroll with users. We've seen people getting their AdSense account banned for doing this, so we recommend against using this placement.

Floating scrolling ads – Some publishers use floating sidebar widgets or floating footer bars to display ads that scroll with the user. We have seen AdSense accounts that are prohibited from doing so, so we recommend that you do not use this placement.

Popup Ads – We have also seen folks displaying their AdSense ads inside a lightbox popup . This is also against AdSense policies, and you should avoid this placement.

Pop-up ads – We also see people displaying their AdSense ads in lightbox pop-up windows . This also violates AdSense policy, so you should avoid placing this location.

Ads above pagination – One of the best places to generate accidental clicks is above pagination . We received a warning from Google about this and made a quick change to prevent getting our account suspended.

Pages above ads -one of the best places to generate accidental clicks on the above pages . We received a warning from Google and made quick changes to prevent our account from being suspended.

Also whatever you do, DO NOT click on your own ads. Because that's a sure-fire way to get your Google account banned.

In addition, no matter what you do, do not click on your own ads. Because this is a sure way to ensure that your Google account is banned.

Having that said, let's take a look at the best Google AdSense plugins for WordPress that can help you increase your AdSense revenue.

That being said, let's take a look at the best Google AdSense plugins for WordPress, they can help you increase your AdSense income.

Management and insert Adsense ads in WordPress ( Managing and the Inserting Adsense Ads in WordPress )

The best way to manage ads in WordPress is by using an ad management plugin . These plugins allow you to insert and manage your ads from one spot without writing any code.

The best way to manage ads in WordPress is to use an ad management plugin . These plugins allow you to insert and manage ads from one place without writing any code.

Here are some WordPress plugins to optimize your AdSense placements.

Here are some WordPress plugins that can optimize your AdSense placement.

1. Insert Post Ads 1. Insert Post Ads )

Insert Post Ads

As the name suggests, Insert Post Ads is a free plugin that allows you to easily insert ads inside your WordPress blog posts.

As the name suggests, Insert Post Ads is a free plugin that allows you to easily insert ads into WordPress blog posts.

The plugin allows you to place your ads in between your paragraphs which can significantly boost your revenue.

The plugin allows you to place ads between paragraphs, which can significantly increase your revenue.

It is very easy to use and does not require any complicated settings. Simply create a new ad unit and paste the Adsense ad code. Select where you want the ad to appear, eg after paragraph 1 and publish the ad unit. That's all, the plugin will automatically start displaying the ad in your posts.

It is very easy to use and does not require any complicated settings. Just create a new ad unit and paste the Adsense ad code. Choose where you want the ad to appear (for example, after paragraph 1) and publish the ad unit. That's it, the plugin will automatically start showing ads in your posts.

Check out our tutorial on how to insert ads within your post content in WordPress.

Check out our tutorial to learn how to insert ads in WordPress post content .

2. Adsanity 2. Adsanity )

Adsanity

Adsanity is a premium WordPress plugin to properly manage ads on your WordPress site. It works with all advertising platforms including Google AdSense. You can easily create and insert ads on your WordPress site and manage all your ad units from your WordPress admin area.

Adsanity is an advanced WordPress plugin that can properly manage ads on WordPress sites. It applies to all advertising platforms, including Google AdSense. You can easily create and insert ads on your WordPress website, and manage all ad units in the WordPress management area.

You can create ad groups and display ads on rotating basis. You can also display ads using drag and drop WordPress widgets. For more information take a look at our tutorial on how to manage ads in WordPress with Adsanity plugin .

You can create ad groups and display ads in rotation. You can also use drag-and-drop WordPress widgets to display ads. For more information, see our tutorial on how to use Adsanity plugin to manage ads in WordPress .

3. OIO Publisher 3. OIO Publisher )

OIO Publisher

OIO Publisher is another ad management tool available for WordPress. It is simple to use and provides you an easier way to manage and insert AdSense ads into your WordPress site. You can create Ad zones for different ad units and use buttons and widgets to insert ads on your site. OIO Publisher also offers stats on how your ad units are doing. Check out our tutorial on how to manage ads in WordPress with OIO Publisher .

OIO Publisher is another advertising management tool available for WordPress. It is simple to use and provides you with an easier way to manage AdSense ads and insert them into your WordPress website. You can create ad areas for different ad units and use buttons and widgets to insert ads on your website. OIO Publisher also provides statistical information about the performance of your ad units. Check out our tutorial to learn how to use OIO Publisher to manage ads in WordPress .

These plugins work with all WordPress themes, and we highly recommend that you use them for your ad placements.

These plugins are suitable for all WordPress themes, and we strongly recommend that you use them for ad placement.

If you're about to start a new website, then consider using some of the AdSense optimized WordPress themes.

If you are building a new website, please consider using some AdSense optimized WordPress themes.

Adsense optimization for WordPress Theme ( Adsense Optimized Themes for WordPress )

While you can add Google AdSense to any WordPress theme, there are some WordPress themes that are more optimized for advertisement. These themes either have special designated areas where you can place an ad code or have a layout that allows you to insert ads in optimized locations .

You can add Google AdSense to any WordPress theme, but some WordPress themes are optimized for advertising. These themes have specific designated areas where you can place ad code, or have layouts that can insert ads into optimized locations.

Here are some Adsense optimized WordPress themes that you can use.

Here are some Adsense optimized WordPress themes you can use.

1. ModernMag 1. ModernMag )

ModernMag

ModernMag is an Adsense-ready WordPress theme. It is fully mobile responsive and unlike other premium themes it is easy to setup and totally clutter free. ModernMag works well with all ad management plugins for WordPress. Theme's layout allows you to easily place different size of ad units any where on your site.

ModernMag is a WordPress theme that can be used for Adsense. It is fully mobile responsive, and unlike other advanced themes, it is easy to set up and there is no confusion at all. ModernMag can work perfectly with all WordPress ad management plugins. The layout of the theme allows you to easily place ad units of different sizes anywhere on your website.

2. Magazine Pro 2. Magazine Pro )

Magazine Pro

Magazine Pro is a fully responsive Adsense friendly WordPress theme by StudioPress . Built on the powerful Genesis theme framework, Magazine Pro comes with a rock solid code foundation optimized for performance. Theme's layout provides ample space for you to display your Adsense ads anywhere on the site . It is also fully compatible with ad management plugins we mentioned above.

Magazine Pro is a fully responsive Adsense friendly WordPress theme by StudioPress . Magazine Pro is built on a powerful Genesis theme framework with a rock-solid code base optimized for performance. The layout of the theme provides you with enough space to display your Adsense ads anywhere on the website. It is also fully compatible with the ad management plugins we mentioned above.

3. CWP Youit 3. CWP Youit )

CWP Youit

CWP Youit is Adsense optimized WordPress theme for gaming and magazine sites. It comes with easy to use spots for your Adsense ad placements right under the post blocks on the front page. It's mobile responsive design allows you to use Adsense ads anywhere on your site without worrying about breaking the site's layout. CWP Youit is also compatible with all popular ad management plugins. It features a flexible design that makes it suitable for all kind of websites.

CWP Youit is a WordPress theme optimized by Adsense, suitable for games and magazine websites. It provides easy-to-use Adsense ad placement directly below the article box on the homepage. Its mobile responsive design allows you to use Adsense ads anywhere on the site without worrying about ruining the layout of the site. CWP Youit is also compatible with all popular ad management plugins. It has a flexible design that makes it suitable for all types of websites.

4. RedWaves Lite 4. RedWaves Lite )

RedWaves Lite

RedWaves Lite is a free Adsense optimized WordPress theme. It features a minimalist design with a fully mobile-friendly layout. The header area supports a large banner ad unit which adjusts itself for mobile devices. It comes with easy customization options and full support for post thumbnail. It can be used as a multi-purpose theme suitable for any kind of website.

RedWaves Lite is a free Adsense optimized WordPress theme. It adopts a simple design and is completely suitable for mobile devices. The header area supports large banner ad units, which can be adjusted for mobile devices. It comes with simple customization options and fully supports post thumbnails. It can be used as a versatile theme suitable for any type of website.

5. MH Newsdesk 5. MH Newsdesk )

MH Newsdesk

MH Newsdesk is a fully mobile-friendly WordPress theme for magazines and news websites. The main feature of this theme is that it is fully Adsense optimized theme for WordPress sites. Theme comes with 14 widget ready areas allowing you to place your ad widgets anywhere on your site.

MH Newsdesk is a fully mobile-friendly WordPress theme for magazines and news websites. The main feature of this theme is that it is a completely Adsense optimized theme for WordPress sites. The theme comes with 14 ready widget areas that allow you to place advertising widgets anywhere on your website.

6. Digital 6. Digital )

Digital

Digital is a free Adsense friendly WordPress theme. It is a multi-purpose theme with a fully responsive layout. It comes with full support for WooCommerce and an inbuilt slider. Digital can be easily customized with custom header, background, and color options.

Digital is a free Adsense friendly WordPress theme. This is a multi-purpose theme with a fully responsive layout. It fully supports WooCommerce and built-in sliders. You can easily customize the numbers with custom title, background and color options.

7. MH Squared 7. MH Squared )

MH Squared

MH Squared is a premium WordPress theme optimized for Adsense. It comes with ready to use ad placement areas. Theme layout is fully mobile-responsive and looks equally great on all screen sizes. It comes loaded with custom theme options and it is highly optimized for performance.

MH Squared is an advanced WordPress theme optimized for Adsense. It comes with an ad placement area that can be used immediately. The theme layout is fully responsive to mobile devices and performs well on all screen sizes. It comes with custom theme options and is highly optimized for performance.

8. ProMax 8. ProMax )

Promax

ProMax is a beautifully designed free Adsense ready theme for WordPress. It comes with ample spots to prominently display your Adsense ads in above the fold area without compromising user experience. The theme features custom background, header, and social menu.

ProMax is a beautifully designed free Adsense theme for WordPress. It comes with ample space to highlight your Adsense ads above the folded area without affecting the user experience. The theme has a custom background, title and social menu.

9. TruePixel 9. TruePixel )

TruePixel

TruePixel is a multi-purpose fully responsive WordPress theme optimized for Adsense and SEO. It comes loaded with custom options like prallax scrolling, multiple adsense widgets, multiple layout choices, color variations, fixed menu, and a very comprehensive theme options panel.

TruePixel is a multi-purpose fully responsive WordPress theme optimized for Adsense and SEO. It comes with custom options, such as prallax scrolling, multiple adsense widgets, multiple layout options, color changes, fixed menus, and a very comprehensive theme options panel.

10. Nominal 10. Nominal )

Nominal

Nominal is a fully responsive Adsense ready WordPress theme. It features a soothing colors and mobile respnsive layout. The theme comes with multiple Adsense areas where you can place your ad code to boost your earnings with a higher CTR.

Nominal is a fully responsive Adsense-ready WordPress theme. It has a soothing color and motion-sensitive layout. This theme has multiple Adsense areas where you can place ad code to increase click-through rate, thereby increasing revenue.

We hope this article helped you optimize your Adsense revenue in WordPress and boost your earnings.

We hope this article will help you optimize your Adsense revenue in WordPress and increase your revenue.

While Adsense is a great way to monetize your site, we recommend all users to diversify their site's earning potential with affiliate marketing. Take a look at our list of the best affiliate marketing tools and plugins for WordPress and see how you can boost your affiliate earnings as well.

Although Adsense is a great way to monetize your website, we recommend that all users use affiliate marketing to diversify the profit potential of their website. Check out our list of the best affiliate marketing tools and plugins for WordPress and learn how to increase affiliate income.


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